Spencer Barefoot
Strategic Marketer
Abilities
- Marketing Strategy
- Ad Campaigns
- Copywriting
Biography
My name is Spencer and I’m a young guy from Canada. My ambition is to master the art of marketing & persuasion and use it to help underappreciated services reach their customers. At this point in my journey, I’ve worked with various businesses and even achieved significant results. The current goal is bigger results.
300%
A local business called Dutch Carpenter & Co. was able to triple their incoming leads with a simple opportunity and a little bit of work from me.
How?
I attribute all of my successes to this simple process, it's a barebones framework that doesn't just work in marketing, but in every competitive realm.
Understand
What are the competitors doing?
Emulate
What are they getting right we should copy?
Iterate
How can we one up them and stand out?
This goes out to the
Discerning Professional
The ones with their brain switched on.
The ones with an eye for opportunity.
The ones who want more than just money.
If that’s you, keep reading.
What I do to Help Businesses
The Strategy
I spot opportunities,
I think them through logically,
and I pitch them to you honestly
The Technical
I'm your sterotypical computer expert. Be it ad campaigns, research, web design, whatever. I can make it work.
The Writing
Judge my ability to write persuasive marketing materials by how well these words speak to you, because this is copy, and you're the target market
Logic & Reason Based Marketing
Situations differ, business models differ, and so must the way you market them.
Where, when, and how your advertising is presented is vital to its success.
Say you’re a plumber, which of these strategies makes logical sense?
Search Ads
Search Ads allow your business to appear on top when users search for specific phrases, allowing you to appear in front of traffic who are actively searching for a plumber.
Social Media Ads
Social Media Ads let your business appear in front of people who are consuming content and weren’t looking for you in the first place.
It sounds simple and obvious when presented like this, but you’d be surprised how many so-called professionals simply choose a system without even evaluating its pros & cons.
Dutch Carpenter & Co.
Tripled their incoming leads in just a few weeks thanks to an opportunity I spotted.
Read Full Case Study
Dutch Carpenter & Co is a local contractor that typically handles decks & other outdoor fixtures. I came to them with an offer for a simple Google Business SEO project, but the reason is a little deeper than simple SEO upgrades. Dutch Carpenter was already beating the competition on website SEO & google review numbers. What counted though was that they weren’t on top of Google Maps, which if you didn’t know, are shown above normal search listings on many browsers while searching for certain “local service” phrases. Since they were already ahead on reviews, the SEO was easy, and they shot to the top of google maps, and by extension, the “Places” tab. Suddenly they went from being the top website below the places, to being the top website AND the top place. Incoming calls tripled and the rest is history.
Why One Guy Instead of an Agency?
In theory, Agencies have more credibility, more manpower, and a larger body of knowledge to pull from to make your project work, right? The truth is that their priorities clash with yours.
Agencies
Agencies want scale.
More clients = more profit after all. Onboarding and keeping them happy is the game. Their goals are:
– Get more clients
– Keep clients happy enough to stick around
– Expand & Grow
VS
Solo Operators
Strategic Marketers want quality partners. Due to scalability limits, a small batch of excellent clients is their ideal. Their goals are:
– Build reputability by creating big results
– Improve their skills
– Build relationships with brilliant people
Have something to discuss? Email me
- If you're a Professional who expects the same from others
- If you're sick of marketers who only give you future promise of results masked in nerdy gibberish
- If you value results above feelings
- And most importantly, if you go to the gym.
Then we can definitely do great things
Here's a form if you prefer
©2025 Spencer Barefoot.
All Rights Reserved.
Made by yours truly.
There is no third-party designer.